Sally Lawrence, Black Cockatoo Consulting. Nelson Cengage publishers.
Presentation videos
Presenting yourself and your work to your audience in a well-crafted manner demonstrates numerous competencies: professionalism, intelligence and leadership. Video also enables you, through body and facial language, to show empathy, compassion and credibility - qualities customers admire. People buy from people they know, like and trust.
Our studio uses multiple cameras and microphones, with various background and foreground options and inserted multi-media. This multi-camera approach enriches your message and enables you to focus on delivering your content.
Professional. Authentic. Compelling.
Be seen and heard as the leader in your field.
Video content producers for Business, Leadership and Community
Conference presentations and Keynote speeches.
Thought leadership marketing.
Why. How. What.
Launches: products, books, websites etc.
Perennial information or FAQs.
Online courses.
Workshops and demonstrations.
Studio setup:
Two or four cameras.
Two technicians.
Autocue.
Choose from several backgrounds.
Variety of props available or bring your own props.
Relaxed and comfortable, great coffee and tea.
Change room.
COVID-19 protocols in place.
Sampler: Sally Lawrence from Black Cockatoo Consulting with the Our Land Our Stories Primary curriculum resource. Client: Nelson Cengage.
Case Study
Sally Lawrence: Black Cockatoo Consulting, Nelson Cengage.
Sally’s motivation to create a three-part webinar series was to bring her work to a wider audience. Sally’s passion for teaching shines through the Our Land Our Stories series. As a seasoned presenter, Sally was able to record most of these videos in one or two takes.
Nelson Cengage, Sally’s publisher, saw the videos as a sales tool, so they engaged us to create another five so their sales team could reach schools across the country in a cost and time-efficient manner in a COVID-19 world.
We were a little stunned by how seemingly effortless it was for Sally to run through each one. Not only was studio time used efficiently but so too the editing time which can be up to three or four times longer than recording time.
When it comes to recording your presentation, the key to authenticity and efficient use of studio time is to be prepared, trust yourself, relax and don’t be too concerned about ‘word perfect’.
Sally says;
I had been delivering workshops at schools around the country and like so many others, COVID-19 stopped that. Red Couch Studios was a great choice to bring my workshops online. I had considered setting up a camera and lights in my office or renting a DIY studio but my time was better spent on developing and presenting the content. Out-sourcing the video production was the right financial and time efficient decision.
John was brilliant at bringing my ideas to the recording, creating a simple background using a green screen, laying out the products and editing the multi-media into the final videos. Rob’s background in training, presenting and interviewing meant she brought the best out of me, sat with me through the recording and picked me up when I needed a bit of clarity.
The webinars are selling well on my website, giving a return on my investment while I’m busy with other work.